The Labs catalog, in full swing: from avatars to the complete campaign
AIGiner Labs has been running for months and the catalog is now well established, so it's time to take stock of what you can order today. This isn't a launch announcement: it's a snapshot of a division in full swing, with a proven way of working and a range of formats that covers everything from a single piece for social media to a complete campaign with its own art direction.
What you can order today
The catalog has grown based on what our actual projects have asked for, so it isn't a closed list of standalone services, but a set of formats that combine according to what each brand needs:
- Vertical Reels and TikToks for social media, designed for the format people actually consume today.
- Instagram carousels and recurring content pieces, so you never draw a blank week after week.
- Ads for Meta and Google Ads generated with AI, with art direction and no filming cost.
- Virtual avatars and spokespeople, unique to each brand, that record whatever you need whenever you need it.
- Virtual influencers with their own identity, consistent over time.
- Video and interviews, audiovisual production ready to publish.
- Campaigns with streamers and actors, when the project calls for a real human face alongside the AI-generated pieces.
- Creative websites, built on the reusable design system that was born from Labs' first project.
Why it works this way
Four things explain why this model works better than traditional filming for a small or medium business:
- Production in days, not weeks: no filming, no long waits, from idea to finished piece in short timeframes.
- Brand consistency: same face, same voice, same style across every channel, so the brand is recognizable wherever it appears.
- Scale without limits: one creation can become infinite variants (formats, languages, versions) without multiplying the work from scratch each time.
- Clear rights: everything produced belongs to the client, with no recurring fees or third-party rights involved.
How we work, step by step
The method hasn't changed since the first project, because it's what guarantees that speed never eats into creative control:
- Briefing and art direction: we understand the brand, the audience and the goal, and define the campaign's creative direction.
- Concept: we design the concept and script, and present them before producing anything.
- Production: we create the pieces combining talent, AI and art direction, in every format needed.
- Review and adjustments: we iterate with the client until every piece fits their brand and goals.
- Delivery and scaling: everything is delivered ready to publish and, if needed, scaled into variants connected to the client's workflows.
An example to make it concrete
Imagine a cosmetics brand that needs a constant social media presence but has no in-house content team. Instead of booking a monthly shoot, a virtual influencer is defined with the brand's identity: a face and a tone that repeat in every piece. From there, carousels, reels and ads with that same character go out every week, without setting up production from scratch each time. If the campaign also calls for a human face for a specific launch, a streamer or actor is added for that one-off piece. This is a hypothetical example, but it reflects well how the catalog's formats combine today.
As with everything AIGiner does, speed doesn't replace judgment: every piece is reviewed and approved before publishing, and creative direction remains human from start to finish.
See the full catalog and formats at AIGiner Labs.